Maximize ROI with the Trade Show Plus Blog

Think of our blog as your personal trade show optimization guide. We'll help you define and achieve your objectives for maximum impact, optimize your presence to progressively improve ROI, and convert your audience members into customers. Get trade show tips, actionable tools, design inspiration, and expert insights from years of exhibition. Our blog helps you plan and run the perfect show. Join us! We’re here to help you stand out from the crowd.

Plan & Measure

It all starts with a plan. Know what want, plan how to achieve it, measure results, and refine. We’ll give you tips and tools to help define and achieve your goals for maximum business impact.

Budget & ROI

Log your resources and maximize their impact with a plan. Define the bottom-line impact of specific results. Compare spend with success metrics to see how you performed and make adjustments.

Design to Sell

Great exhibits do more than grab attention. They draw in the right audience, then engage, inspire, delight, and ultimately convert them. Design your booth to sell to your audience.

Buying Guides

Plans, benchmarks, strategy, and design are only part of the mix. Learn about the newest and best trade show gear. Compare supplies to align physical show assets with your objectives.

Lead Gen. & Management

Your goal is to connect with leads that will convert. No matter who you’re after, you can build sales funnels from contact to conversion. Automate post-show processes to win big with more leads.

Promote Your Show

Develop a strategy to attract quality, relevant prospects to your booth. We'll show you pre-show and at-show promotion techniques and giveaways to create excitement for your message.

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A Blog About Running Effective Shows

Our blog is here to help you run trade shows that contribute to your bottom line. We explore planning, budgeting, designing for, running, and profiting from your show presence. We'll help you improve over time and maximize the results of your next showing. Read on for actionable tips and tools!

Bycharleseckert 6 Jun,2018

How To Captivate Millennial Trade Show Attendees

Millennials are defined as the generation of people born between the early 1980s and mid-1990s. Naturally, this generation is getting older and a

Bycharleseckert 1 May,2018

Tips for Creating Your Trade Show Strategy

Anyone who has been to a trade show knows this familiar scene: one booth is vibrant and bustling with a crowd, while the booth next to it doesn

Bycharleseckert 8 Apr,2018

4 Common Trade Show Mistakes To Avoid

Whether you’ve grown up attending trade shows your whole life or haven’t experienced a single one, putting on a trade show of your own is a l

Bycharleseckert 5 Mar,2018

How To Efficiently Integrate Business Cards Into Your Tradeshow

While business cards may seem like an optional addition to your trade show, if done right, they can be very significant to your success at the ev

Bycharleseckert 29 Jan,2018

Top Qualities To Look For in a Trade Show Host

While having the perfect trade show display is an important part of a successful trade show booth, the person inside the booth is just as integra

Bycharleseckert 18 Dec,2017

4 Tips to Close a Deal at a Trade Show

When it comes to engaging the modern-day consumer, trade shows are quickly growing as an effective way to not only introduce a product but also t

Bycharleseckert 17 Nov,2017

How To Use Social Media To Improve Your Next Trade Show

Trade shows are an excellent way to connect with your audience and raise awareness about your business. We know that with the right booth, messag

Bycharleseckert 31 Oct,2017

3 Tips To Mastering the Art of the Trade Show Giveaway

Trade shows offer a spectacular opportunity to get your business and message out into the public conscience. These events give you an incredibly

We Put Clients First!

Whether you are a first exhibitor or a seasoned veteran the TradeShowPlus team puts you first. Our excellent customer service and lightning fast production makes every client feel like a super star. Big order or small our customers get the same detailed attention, guaranteed!